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0001 Content-Disposition: inline; filename="Kraken rebranding -- do you like it?.eml"
0002 Content-Type: message/rfc822; name="Kraken rebranding -- do you like it?.eml"
0003
0004 Return-Path: <bounce+9cd43e.4ab978-test2_1=example.fm@kraken.com>
0005 Received: from imapb010.mykolab.com ([unix socket])
0006 by imapb010.mykolab.com (Cyrus 2.5.11-41-gd53406f3f-Kolab-2.5.11-15.1.el7.kolab_16) with LMTPA;
0007 Tue, 29 Jan 2019 23:37:36 +0100
0008 X-Sieve: CMU Sieve 2.4
0009 Received: from int-mx002.mykolab.com (unknown [10.9.13.2])
0010 by imapb010.mykolab.com (Postfix) with ESMTPS id ADE5D216
0011 for <test@example.org>; Tue, 29 Jan 2019 23:37:36 +0100 (CET)
0012 Received: from mx.kolabnow.com (unknown [10.9.4.1])
0013 by int-mx002.mykolab.com (Postfix) with ESMTPS id 902B72745
0014 for <test@example.org>; Tue, 29 Jan 2019 23:37:36 +0100 (CET)
0015 X-Virus-Scanned: amavisd-new at mykolab.com
0016 X-Spam-Flag: NO
0017 X-Spam-Score: 0.102
0018 X-Spam-Level:
0019 X-Spam-Status: No, score=0.102 tagged_above=-999 required=4.5
0020 tests=[BAYES_00=-1.9, DKIM_SIGNED=0.1, DKIM_VALID=-0.1, FIN_FREE=2.7,
0021 HTML_MESSAGE=0.001, LOTS_OF_MONEY=0.001, RCVD_IN_DNSWL_LOW=-0.7,
0022 SPF_FAIL=0.001, SPF_HELO_PASS=-0.001] autolearn=no autolearn_force=no
0023 Authentication-Results: ext-mx-in001.mykolab.com (amavisd-new);
0024 dkim=pass (1024-bit key) header.d=kraken.com
0025 X-Greylist: delayed 00:09:42 by SQLgrey-1.8.0
0026 DMARC-Filter: OpenDMARC Filter v1.3.2 ext-mx-in001.mykolab.com 811D111B
0027 Received: from forward3-smtp.messagingengine.com (forward3-smtp.messagingengine.com [66.111.4.237])
0028 by ext-mx-in001.mykolab.com (Postfix) with ESMTPS id 811D111B
0029 for <test@example.org>; Tue, 29 Jan 2019 23:37:33 +0100 (CET)
0030 Received: from mailredirect.nyi.internal (imap2.nyi.internal [10.202.2.52])
0031 by mailforward.nyi.internal (Postfix) with ESMTP id 5B411168CB
0032 for <test@example.org>; Tue, 29 Jan 2019 17:27:49 -0500 (EST)
0033 Received: from compute1.internal (compute1.nyi.internal [10.202.2.41])
0034 by sloti2d2t06 (Cyrus 3.1.5-766-ge2be361-fmstable-20190123v1) with LMTPA;
0035 Tue, 29 Jan 2019 17:27:49 -0500
0036 X-Cyrus-Session-Id: sloti2d2t06-2580565-1548800869-2-587974630472038462
0037 X-Sieve: CMU Sieve 3.0
0038 X-Spam-known-sender: no
0039 X-Orig-Spam-score: 3.3
0040 X-Spam-hits: DCC_CHECK 1.1, FIN_FREE 2.289, HTML_MESSAGE 0.001, LOTS_OF_MONEY 0.001,
0041 ME_ZS_CLEAN -0.01, RCVD_IN_DNSWL_NONE -0.0001, SPF_PASS -0.001,
0042 LANGUAGES en, BAYES_USED none, SA_VERSION 3.4.2
0043 X-Spam-source: IP='198.61.254.5', Host='so254-5.mailgun.net', Country='US',
0044 FromHeader='com', MailFrom='com'
0045 X-Spam-charsets: plain='utf-8', html='utf-8'
0046 X-Attached: signature.asc
0047 X-Resolved-to: test2@example.org
0048 X-Delivered-to: test2@example.org
0049 X-Mail-from: bounce+9cd43e.4ab978-test2_1=example.fm@kraken.com
0050 Received: from mx4 ([10.202.2.203])
0051 by compute1.internal (LMTPProxy); Tue, 29 Jan 2019 17:27:49 -0500
0052 ARC-Seal: i=1; a=rsa-sha256; cv=none; d=messagingengine.com; s=fm1; t=
0053 1548800868; b=vDIaai0woBhzLtPsS7xhDmtJ0/+fB/OUxCw97QvgugjYGLEvZ9
0054 j7DUkGP9zStOVbX1mxFYyLxRdy9efWHhK/D8zqZG0Nq3dtwFebdwtU1VthpT63tY
0055 2cd5qDgGhunIRRm5fJ/KsgDl2ovUSKsyVDMYFxw2Pin6o5Tau77zTis36WW42Z7M
0056 lG8H6sthKmn6KJR1+E7CoOdsJCgUu+5DOGAsR+UH7Gm1B7zR1xVDZemeTqT8Odlf
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0058 BY/RsYmKimzjqyoERDe6x5Fhg9b7dd9Ogoww==
0059 ARC-Message-Signature: i=1; a=rsa-sha256; c=relaxed/relaxed; d=
0060 messagingengine.com; h=date:sender:message-id:from:mime-version
0061 :to:subject:list-unsubscribe:content-type; s=fm1; t=1548800868;
0062 bh=sBz5meV2vS8GJGB/WORTox8tS2CG01pUYeSkSjfag9k=; b=FJlRvO1T6HqQ
0063 BFcSVWyv5H3YPPZt+Z6YeQAyp+LiriAFskuge3fR/meZLyLRzXkfIbOQ2eZwuW64
0064 6T+TE6qXBPGZ/DABPK0kZO1EGSX/YBA3d8zKkplnYdXlcAXtVdrlgwta5Y1uE8KK
0065 FNj7pN5l8F556aVBr06QVhHLjsGTlr5SIQ++RUyyD+Fkmw807oA0btfOU7LE3q74
0066 psLf5a1ZlUCAHdgxkfdQ656yjXrc3eVoAuFXc5qNU5oi1npVU6TNn5LTlFowBxkW
0067 BxScohTf8WTqpZ7lH7D4oAzVMZv2F1OizKaVAzLB/DMSSXidsAlaPIcO0UCp29Bz
0068 KuST76kE2w==
0069 ARC-Authentication-Results: i=1; mx4.messagingengine.com; arc=none (no signatures found);
0070 dkim=pass (1024-bit rsa key sha256) header.d=kraken.com
0071 header.i=@kraken.com header.b=P0n5OlD0 header.a=rsa-sha256
0072 header.s=krs x-bits=1024;
0073 dmarc=pass policy.published-domain-policy=reject
0074 policy.published-subdomain-policy=reject
0075 policy.applied-disposition=none policy.evaluated-disposition=none
0076 (p=reject,sp=reject,d=none,d.eval=none) policy.policy-from=sp
0077 header.from=email.kraken.com;
0078 iprev=pass smtp.remote-ip=198.61.254.5 (so254-5.mailgun.net);
0079 spf=pass
0080 smtp.mailfrom="bounce+9cd43e.4ab978-test2_1=example.fm@kraken.com"
0081 smtp.helo=so254-5.mailgun.net;
0082 x-aligned-from=orgdomain_pass (Domain org match);
0083 x-ptr=pass smtp.helo=so254-5.mailgun.net policy.ptr=so254-5.mailgun.net;
0084 x-return-mx=pass header.domain=email.kraken.com
0085 policy.org_domain=kraken.com policy.is_org=no (MX Record found);
0086 x-return-mx=pass smtp.domain=kraken.com policy.is_org=yes
0087 (MX Record found);
0088 x-tls=pass smtp.version=TLSv1.2 smtp.cipher=ECDHE-RSA-AES128-GCM-SHA256
0089 smtp.bits=128/128;
0090 x-vs=commercial:mce score=17 state=11;
0091 x-zs=clean
0092 Authentication-Results: mx4.messagingengine.com;
0093 arc=none (no signatures found);
0094 dkim=pass (1024-bit rsa key sha256) header.d=kraken.com
0095 header.i=@kraken.com header.b=P0n5OlD0 header.a=rsa-sha256
0096 header.s=krs x-bits=1024;
0097 dmarc=pass policy.published-domain-policy=reject
0098 policy.published-subdomain-policy=reject
0099 policy.applied-disposition=none policy.evaluated-disposition=none
0100 (p=reject,sp=reject,d=none,d.eval=none) policy.policy-from=sp
0101 header.from=email.kraken.com;
0102 iprev=pass smtp.remote-ip=198.61.254.5 (so254-5.mailgun.net);
0103 spf=pass
0104 smtp.mailfrom="bounce+9cd43e.4ab978-test2_1=example.fm@kraken.com"
0105 smtp.helo=so254-5.mailgun.net;
0106 x-aligned-from=orgdomain_pass (Domain org match);
0107 x-ptr=pass smtp.helo=so254-5.mailgun.net policy.ptr=so254-5.mailgun.net;
0108 x-return-mx=pass header.domain=email.kraken.com
0109 policy.org_domain=kraken.com policy.is_org=no (MX Record found);
0110 x-return-mx=pass smtp.domain=kraken.com policy.is_org=yes
0111 (MX Record found);
0112 x-tls=pass smtp.version=TLSv1.2 smtp.cipher=ECDHE-RSA-AES128-GCM-SHA256
0113 smtp.bits=128/128;
0114 x-vs=commercial:mce score=17 state=11;
0115 x-zs=clean
0116 X-ME-VSSU: VW5zdWI9aHR0cHM6Ly93d3cua3Jha2VuLmNvbS91bnN1YnNjcmliZT9rZWM9OVdtenVJYV
0117 FGLXdWMWM
0118 X-ME-VSCause: gggruggvucftvghtrhhoucdtuddrgedtledrjedvgdduiedvucetufdoteggodetrfdotf
0119 fvucfrrhhofhhilhgvmecuhfgrshhtofgrihhlpdggtfgfnhhsuhgsshgtrhhisggvnecu
0120 uegrihhlohhuthemuceftddtnecundfotefknffkpffiucdludejmdenucfjughrpeffsh
0121 fkhfggvffujfhptgesghdtreertddtjeenucfhrhhomhepmfhrrghkvghnuceonhhorhgv
0122 phhlhiesvghmrghilhdrkhhrrghkvghnrdgtohhmqeenucffohhmrghinhepthifihhtth
0123 gvrhdrtghomhdpkhhrrghkvghnrdgtohhmpdhfrggtvggsohhokhdrtghomhenucfkphep
0124 udelkedriedurddvheegrdehnecurfgrrhgrmhepihhnvghtpeduleekrdeiuddrvdehge
0125 drhedphhgvlhhopehsohdvheegqdehrdhmrghilhhguhhnrdhnvghtpdhmrghilhhfrhho
0126 mhepoegsohhunhgtvgdolegtugegfegvrdegrggsleejkedqtghhrhhighhipgdupehfrg
0127 hsthhmrghilhdrfhhmsehkrhgrkhgvnhdrtghomheqnecuvehluhhsthgvrhfuihiivgep
0128 td
0129 X-ME-VSCategory: commercial:mce
0130 X-ME-ZSResult: clean
0131 Received-SPF: pass
0132 (kraken.com: Sender is authorized to use 'bounce+9cd43e.4ab978-test2_1=example.fm@kraken.com' in 'mfrom' identity (mechanism 'include:mailgun.org' matched))
0133 receiver=mx4.messagingengine.com;
0134 identity=mailfrom;
0135 envelope-from="bounce+9cd43e.4ab978-test2_1=example.fm@kraken.com";
0136 helo=so254-5.mailgun.net;
0137 client-ip=198.61.254.5
0138 Received: from so254-5.mailgun.net (so254-5.mailgun.net [198.61.254.5])
0139 (using TLSv1.2 with cipher ECDHE-RSA-AES128-GCM-SHA256 (128/128 bits))
0140 (No client certificate requested)
0141 by mx4.messagingengine.com (Postfix) with ESMTPS
0142 for <test2@example.org>; Tue, 29 Jan 2019 17:27:47 -0500 (EST)
0143 DKIM-Signature: a=rsa-sha256; v=1; c=relaxed/relaxed; d=kraken.com; q=dns/txt; s=krs;
0144 t=1548800867; h=Content-Type: List-Unsubscribe: Subject: To:
0145 MIME-Version: From: Message-Id: Sender: Date;
0146 bh=sBz5meV2vS8GJGB/WORTox8tS2CG01pUYeSkSjfag9k=; b=P0n5OlD0qqQjijN0G6rvOC2kfVMh+1epQiNzcCAO7Ly9GrnkW+53JP4KA8aUmf2Jh7DjY7zB
0147 4hGmUVF8PPeNodi5uvIGQ6kVFGQOF/jlSj0EeRsnpOb+9Rqlj3muLPYApm9GIoHQQUNv0Piu
0148 06+AwTU5MuSnep/RZ8L2aHXC9p8=
0149 X-Mailgun-Sending-Ip: 198.61.254.5
0150 X-Mailgun-Sid: WyIzNTA5ZSIsICJjaHJpZ2lfMUBmYXN0bWFpbC5mbSIsICI0YWI5NzgiXQ==
0151 Received: by luna.mailgun.net with HTTP; Tue, 29 Jan 2019 22:27:46 +0000
0152 Date: Tue, 29 Jan 2019 22:27:46 +0000
0153 Sender: noreply@email.kraken.com
0154 Message-Id: <20190129222746.1.710106173075DD53@email.kraken.com>
0155 From: Kraken <noreply@email.kraken.com>
0156 MIME-Version: 1.0
0157 To: <test2@example.org>
0158 Subject: Kraken rebranding -- do you like it?
0159 List-Unsubscribe: <https://www.kraken.com/unsubscribe?kec=9WmzuIaQF-wV1c>
0160 Precedence: bulk
0161 Content-Type: multipart/signed; micalg=pgp-sha512;
0162 protocol="application/pgp-signature";
0163 boundary="3365B04CC22CB10FDA6EB09F891C0257"
0164
0165 This is an OpenPGP/MIME signed message (RFC 4880 and 3156)
0166 --3365B04CC22CB10FDA6EB09F891C0257
0167 Content-Type: multipart/alternative;
0168 boundary="------------C319DA91346F54C9EAC5C7478751A1E3"
0169
0170 This is a multi-part message in MIME format.
0171 --------------C319DA91346F54C9EAC5C7478751A1E3
0172 Content-Type: text/plain; charset=utf-8
0173 Content-Transfer-Encoding: quoted-printable
0174
0175 Greetings,
0176
0177 You know Kraken. We have a genuine passion for crypto and we=E2=80=99re not=
0178 afraid to speak our mind or have a unique point of view -- even if it gets=
0179 us into trouble sometimes ;) We don=E2=80=99t blindly conform, even when i=
0180 t=E2=80=99s popular or safe to do so. Like crypto, we=E2=80=99re not afraid=
0181 to be different.=20
0182
0183 Our branding should strongly reflect our values and personality.=20
0184
0185 We reveal today (to our more than 4,000,000 clients across nearly 200 count=
0186 ries) new branding, including a website redesign.=20
0187
0188 Your Guide to Experiencing the New Look of Kraken
0189
0190 - We are Kraken. Don=E2=80=99t worry -- we=E2=80=99re not changing our name=
0191 Kraken is two syllables, fun to say, memorable, resonates with you emotio=
0192 nally, conjures strong mental imagery, doesn=E2=80=99t restrict our future =
0193 offerings (e.g., no =E2=80=9Cbit=E2=80=9D, =E2=80=9Ccoin=E2=80=9D, =E2=80=
0194 =9Cblock=E2=80=9D, =E2=80=9Cchain=E2=80=9D, =E2=80=9Ccrypto=E2=80=9D, etc.)=
0195 , contains an inherent sense of suspense and excitement, and plays on tradi=
0196 ng themes like liquidity, depth, dark pools, etc.=20
0197 - Kraken stands out in a sea of boring blue. A lot of companies, especially=
0198 tech and financial services, like to use the color blue. It=E2=80=99s a sa=
0199 fe and popular color, as well as associated with trust, honesty and dependa=
0200 bility. The problem is that too many companies and brands use this color. A=
0201 s a result, blue then may as well be a boring beige. Bye-bye blue! Today we=
0202 welcome a bolder color that is more unique, better represents our personal=
0203 ity and is guaranteed to grab your attention. This new main color evokes fe=
0204 elings of richness and prestige, which is fitting considering Kraken has ha=
0205 ndled over $140,000,000,000 in trades and is one of the oldest and most res=
0206 pected crypto exchanges.=20
0207 - A colorful industry deserves a colorful palette. Something we really like=
0208 about the crypto industry is its people. There=E2=80=99s something about t=
0209 his space that attracts the outspoken, devoted, opinionated, and eccentric.=
0210 Our clients and team members are no different -- they are the most bright,=
0211 colorful and interesting minds. In addition to the bold crypto community, =
0212 the industry itself is constantly evolving -- it is alive, vibrant, fresh, =
0213 and impactful. We have chosen to drape Kraken in a deliciously fitting and =
0214 bold color scheme.=20
0215 - Crypto is a rabbit hole, and we are all Alice. Since learning about and e=
0216 xperiencing crypto you may feel that you=E2=80=99ve been living a much more=
0217 exhilarating, suspenseful, dramatic, and purposeful life. I guess that=E2=
0218 =80=99s what happens when you join a global revolution. Crypto is a grand a=
0219 dventure that keeps you on the edge of your seat. It beckons the creative, =
0220 rebellious and determined dreamers to rise and take action. This provocativ=
0221 e spirit of crypto is brought to life in our new, adventure-themed illustra=
0222 tions. As you move around our site, allow your eyes to linger and get lost =
0223 in the beautiful and quirky illustrations.=20
0224 - Are you ready for us, consumer market? Since 2013, we=E2=80=99ve been one=
0225 of the most popular places to buy, sell, or trade crypto. A popular segmen=
0226 t for us has always been pro traders who wield our advanced trading feature=
0227 s and charts to turn profits. Our plan has been and will be to always keep =
0228 our traders top of mind while expanding our appeal to all other segments an=
0229 d markets. In particular, we have known that our brand, personality and com=
0230 pany mission have great potential in resonating with the consumer market. W=
0231 e haven=E2=80=99t been shy about stating our purpose. Kraken is here to pav=
0232 e the way for mass adoption of crypto and digital assets so that everyone c=
0233 an have financial freedom and inclusion. You will see our tone of voice, lo=
0234 ok and feel, products, UX, and interactions become more approachable, strea=
0235 mlined, easy-to-consume, and more cool and fun. Crypto is really freakin=E2=
0236 =80=99 cool after all. It=E2=80=99s about time that the world knows this, t=
0237 oo :)
0238 - Kraken will continue to evolve. Expect more improvements made and illustr=
0239 ations added to the website, as well as advancements in trading interfaces =
0240 and products, like [insert trade.kraken.com link]. Go to our blog to learn =
0241 more about our rebranding efforts.
0242
0243 Now you=E2=80=99re prepared for your crypto journey. Go to Kraken and get p=
0244 ulled into the intoxicating adventure that awaits you.=20
0245
0246 Thank you for choosing Kraken, the trusted and secure digital assets exchan=
0247 ge.
0248
0249 The Kraken Team
0250
0251 --
0252
0253 To unsubscribe and no longer receive important updates from Kraken click he=
0254 re: https://www.kraken.com/unsubscribe?kec=3D9WmzuIaQF-wV1c
0255
0256 This communication is a commercial message and its contents are intended fo=
0257 r the recipient only and may contain confidential, non-public and/or privil=
0258 eged information. If you have received this communication in error, do not =
0259 read, duplicate or distribute. Kraken does not make recommendations on the =
0260 suitability of a particular asset class, strategy, or course of action. Any=
0261 investment decision you make is solely your responsibility. Please conside=
0262 r your individual position and financial goals before making an independent=
0263 investment decision.
0264
0265 Distributed by: Kraken.com, 237 Kearny St #102, San Francisco, CA 94108.
0266
0267
0268 --------------C319DA91346F54C9EAC5C7478751A1E3
0269 Content-Type: text/html; charset=utf-8
0270 Content-Transfer-Encoding: quoted-printable
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0272 <!DOCTYPE html PUBLIC "-//W3C//DTD XHTML 1.0 Transitional//EN"
0273 "http://www.w3.org/TR/xhtml1/DTD/xhtml1-transitional.dtd">
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0377 <a href=3D"https://www.kraken.com/?kec=3D9WmzuIaQF-=
0378 wV1c"><img style=3D"display: block; border: none;" src=3D"https://img.krake=
0379 n.com/e/kraken-site-2019.png" alt=3D"Kraken"></a>
0380 </td>
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0385 <tr style=3D"">
0386 <td style=3D"" class=3D"body">
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0393 <tr style=3D"">
0394 <td style=3D"" class=3D"f19">
0395 <p style=3D"margin-top: 1em; padding-bo=
0396 ttom: 10px;color: #484848; font-family:Helvetica, Arial, sans-serif; font-s=
0397 ize: 21px; line-height: 30px; font-weight: 200;">
0398 Greetings,
0399 </p>
0400
0401 <p style=3D"padding-bottom: 10px;color:=
0402 #484848; font-family:Helvetica, Arial, sans-serif; font-size: 21px; line-h=
0403 eight: 30px; font-weight: 200;">
0404 You know Kraken. We have a genuine =
0405 passion for crypto and we=E2=80=99re not afraid to speak our mind or have a=
0406 unique point of view -- even if it gets us into trouble sometimes ;) We do=
0407 n=E2=80=99t blindly conform, even when it=E2=80=99s popular or safe to do s=
0408 o. Like crypto, we=E2=80=99re not afraid to be different.=20
0409 </p>
0410
0411 <p style=3D"padding-bottom: 10px;color:=
0412 #484848; font-family:Helvetica, Arial, sans-serif; font-size: 21px; line-h=
0413 eight: 30px; font-weight: 200;">
0414 Our branding should strongly reflec=
0415 t our values and personality.
0416 </p>
0417
0418 <p style=3D"padding-bottom: 10px;color:=
0419 #484848; font-family:Helvetica, Arial, sans-serif; font-size: 21px; line-h=
0420 eight: 30px; font-weight: 200;">
0421 We reveal today (to our more than 4=
0422 ,000,000 clients across nearly 200 countries) new branding, including a web=
0423 site redesign.=20
0424 </p>
0425
0426 <p style=3D"padding-bottom: 10px;color:=
0427 #484848; font-family:Helvetica, Arial, sans-serif; font-size: 21px; line-h=
0428 eight: 30px; font-weight: 400;">
0429 Your Guide to Experiencing the New =
0430 Look of Kraken
0431 </p>
0432
0433 <ul style=3D"padding-bottom: 10px;color=
0434 : #484848; font-family:Helvetica, Arial, sans-serif; font-size: 21px; line-=
0435 height: 30px; font-weight: 200;">
0436 <li><span style=3D"font-weight:=
0437 400;"">We are Kraken.</span> Don=E2=80=99t worry -- we=E2=80=99re not chang=
0438 ing our name. Kraken is two syllables, fun to say, memorable, resonates wit=
0439 h you emotionally, conjures strong mental imagery, doesn=E2=80=99t restrict=
0440 our future offerings (e.g., no =E2=80=9Cbit=E2=80=9D, =E2=80=9Ccoin=E2=80=
0441 =9D, =E2=80=9Cblock=E2=80=9D, =E2=80=9Cchain=E2=80=9D, =E2=80=9Ccrypto=E2=
0442 =80=9D, etc.), contains an inherent sense of suspense and excitement, and p=
0443 lays on trading themes like liquidity, depth, dark pools, etc.</li>
0444 <li><span style=3D"font-weight:=
0445 400;">Kraken stands out in a sea of boring blue.</span> A lot of companies,=
0446 especially tech and financial services, like to use the color blue. It=E2=
0447 =80=99s a safe and popular color, as well as associated with trust, honesty=
0448 and dependability. The problem is that too many companies and brands use t=
0449 his color. As a result, blue then may as well be a boring beige. Bye-bye bl=
0450 ue! Today we welcome a bolder color that is more unique, better represents =
0451 our personality and is guaranteed to grab your attention. This new main col=
0452 or evokes feelings of richness and prestige, which is fitting considering K=
0453 raken has handled over $140,000,000,000 in trades and is one of the oldest =
0454 and most respected crypto exchanges. </li>
0455 <li><span style=3D"font-weight:=
0456 400;">A colorful industry deserves a colorful palette.</span> Something we =
0457 really like about the crypto industry is its people. There=E2=80=99s someth=
0458 ing about this space that attracts the outspoken, devoted, opinionated, and=
0459 eccentric. Our clients and team members are no different -- they are the m=
0460 ost bright, colorful and interesting minds. In addition to the bold crypto =
0461 community, the industry itself is constantly evolving -- it is alive, vibra=
0462 nt, fresh, and impactful. We have chosen to drape Kraken in a deliciously f=
0463 itting and bold color scheme. </li>
0464 <li><span style=3D"font-weight:=
0465 400;">Crypto is a rabbit hole, and we are all Alice.</span> Since learning =
0466 about and experiencing crypto you may feel that you=E2=80=99ve been living =
0467 a much more exhilarating, suspenseful, dramatic, and purposeful life. I gue=
0468 ss that=E2=80=99s what happens when you join a global revolution. Crypto is=
0469 a grand adventure that keeps you on the edge of your seat. It beckons the =
0470 creative, rebellious and determined dreamers to rise and take action. This =
0471 provocative spirit of crypto is brought to life in our new, adventure-theme=
0472 d illustrations. As you move around our site, allow your eyes to linger and=
0473 get lost in the beautiful and quirky illustrations. </li>
0474 <li><span style=3D"font-weight:=
0475 400;">Are you ready for us, consumer market?</span> Since 2013, we=E2=80=99=
0476 ve been one of the most popular places to buy, sell, or trade crypto. A pop=
0477 ular segment for us has always been pro traders who wield our advanced trad=
0478 ing features and charts to turn profits. Our plan has been and will be to a=
0479 lways keep our traders top of mind while expanding our appeal to all other =
0480 segments and markets. In particular, we have known that our brand, personal=
0481 ity and company mission have great potential in resonating with the consume=
0482 r market. We haven=E2=80=99t been shy about <a href=3D"https://www.kraken.c=
0483 om/why-kraken">stating our purpose.</a> Kraken is here to pave the way for =
0484 mass adoption of crypto and digital assets so that everyone can have financ=
0485 ial freedom and inclusion. You will see our tone of voice, look and feel, p=
0486 roducts, UX, and interactions become more approachable, streamlined, easy-t=
0487 o-consume, and more cool and fun. Crypto is really freakin=E2=80=99 cool af=
0488 ter all. It=E2=80=99s about time that the world knows this, too :)</li>
0489 <li><span style=3D"font-weight:=
0490 400;">Kraken will continue to evolve.</span> Expect more improvements made =
0491 and illustrations added to the website, as well as advancements in trading =
0492 interfaces and products, like [insert trade.kraken.com link]. <a href=3D"ht=
0493 tps://blog.kraken.com/post/2035/">Go to our blog</a> to learn more about ou=
0494 r rebranding efforts.</li>
0495 </ul>
0496
0497 <p style=3D"padding-bottom: 10px;color:=
0498 #484848; font-family:Helvetica, Arial, sans-serif; font-size: 21px; line-h=
0499 eight: 30px; font-weight: 200;">
0500 Now you=E2=80=99re prepared for=
0501 your crypto journey. Go to <a href=3D"https://www.kraken.com/">Kraken</a> =
0502 and get pulled into the intoxicating adventure that awaits you.=20
0503 </p>
0504
0505 <p style=3D"padding-bottom: 10px; color=
0506 : #484848; font-family:Helvetica, Arial, sans-serif; font-size: 21px; line-=
0507 height: 30px; font-weight: 200;">
0508 Thank you for choosing Kraken, the =
0509 trusted and secure digital assets exchange.
0510 </p>
0511
0512 <p style=3D"padding-bottom: 10px;color:=
0513 #484848; font-family:Helvetica, Arial, sans-serif; font-size: 21px; line-h=
0514 eight: 30px; font-weight: 200;">
0515 The Kraken Team
0516 </p>
0517 <!-- android spacer -->
0518 <table style=3D"height: 4px;" class=3D"=
0519 h15">
0520 <tr style=3D"">
0521 <td height=3D"1" class=3D"hide"=
0522 style=3D"min-width:640px; font-size:0px;line-height:0px;">
0523 <img height=3D"1" src=3D"ht=
0524 tps://www.kraken.com/img/kraken_dot.png?kec=3D9WmzuIaQF-wV1c" style=3D"min-=
0525 width: 640px; text-decoration: none; border: none; -ms-interpolation-mode: =
0526 bicubic;" alt=3D"">
0527 </td>
0528 </tr>
0529 </table>
0530 <!-- Close spacer Gmail Android -->
0531 <table style=3D"height: 14px;" class=3D=
0532 "h15">
0533 <tr style=3D"">
0534 <td height=3D"1" class=3D"hide"=
0535 style=3D"min-width:640px; font-size:0px;line-height:0px;">
0536 <img height=3D"1" src=3D"ht=
0537 tps://www.kraken.com/img/kraken_dot.png" style=3D"min-width: 640px; text-de=
0538 coration: none; border: none; -ms-interpolation-mode: bicubic;" alt=3D"">
0539 </td>
0540 </tr>
0541 </table>
0542 </td>
0543 </tr>
0544 </table>
0545 </td>
0546 </tr>
0547 </table>
0548 </td>
0549 </tr>
0550 <tr style=3D"">
0551 <td>
0552 <hr style=3D"padding:0; border:none; margin-bottom:25px; backgr=
0553 ound-color:#dbdbdb; height:1px;">
0554 </td>
0555 </tr>
0556 <tr>
0557 <td style=3D"" class=3D"footer">
0558 <table style=3D"">
0559 <tr style=3D"">
0560 <td style=3D"" class=3D"smedia">
0561 <table style=3D"">
0562 <tr style=3D"">
0563 <td style=3D"font-family:Helvetica, Arial, =
0564 sans-serif; font-size: 16px; line-height: 17px; color: #9B9B9B;" class=3D"f=
0565 19 l21">
0566 spread the word
0567 </td>
0568 <td style=3D"padding: 0 5px;" class=3D"pr10=
0569 pl10">
0570 <a style=3D"" href=3D"https://twitter.c=
0571 om/krakenfx" target=3D"_blank">
0572 <img src=3D"https://img.kraken.com/=
0573 e/twitter.png" width=3D"14" height=3D"13" style=3D"display: block; border: =
0574 none;" alt=3D"Twitter" class=3D"h21 w25">
0575 </a>
0576 </td>
0577 <td style=3D"padding: 0 5px;" class=3D"pl10=
0578 ">
0579 <a style=3D"" href=3D"https://www.faceb=
0580 ook.com/KrakenFX/" target=3D"_blank">
0581 <img src=3D"https://img.kraken.com/=
0582 e/facebook.png" width=3D"14" height=3D"13" style=3D"display: block; border:=
0583 none;" alt=3D"Facebook" class=3D"h21 w25">
0584 </a>
0585 </td>
0586 </tr>
0587 </table>
0588 </td>
0589 </tr>
0590 <tr style=3D"">
0591 <td style=3D"padding: 20px 0; font-family:Helvetica, Ar=
0592 ial, sans-serif; font-size: 11px; line-height: 17px; font-weight: 200;" cla=
0593 ss=3D"f13 l20">
0594 This communication is a commercial message and its =
0595 contents are intended for the recipient only and
0596 may contain confidential, non-public and/or privile=
0597 ged information. If you have received this
0598 communication in error, do not read, duplicate or d=
0599 istribute. Kraken does not make recommendations
0600 on the suitability of a particular asset class, str=
0601 ategy, or course of action. Any investment
0602 decision you make is solely your responsibility. Pl=
0603 ease consider your individual position and
0604 financial goals before making an independent invest=
0605 ment decision. <br>
0606 Distributed by: Kraken.com, 237 Kearny St #102, San=
0607 Francisco, CA 94108.
0608 </td>
0609 </tr>
0610 <tr style=3D"">
0611 <td style=3D"font-family:Helvetica, Arial, sans-serif; =
0612 font-size: 13px; line-height: 17px; color: #9B9B9B;">
0613 This email contains important updates from Kraken. =
0614 <a target=3D"_blank" href=3D"https://www.kraken.com/unsubscribe?kec=3D9Wmzu=
0615 IaQF-wV1c" style=3D"color: #506D88; text-decoration: underline;">Unsubscrib=
0616 e</a>
0617 </td>
0618 </tr>
0619 </table>
0620 </td>
0621 </tr>
0622 </table>
0623 </body>
0624 </html>
0625
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